Wednesday, September 18, 2013

Post 8 Tagline

8. Now add a Tag Line to your brand.






Fashion  Dr. 
Where Glamorous  People Are Made 
 

 This is my Brand, more over a place where people can find their answers and knowing that there are no longer any fashion issues. This is where glamorous people are made. No matter how difficult your problem is and having wanting to know more about the fashion ? This is the right place.  “People are passionate about brands whether they support them or not” (More Than a Name, Davis, 32).

Post 7 Specialty & Five Key Talents

7. Write a paragraph emphasizing your specialty and your five key talents, weaving in your most important values, passions and skills.




 
At the beginning I didn't want to tell out my brand but kept explaining about fashion show coordinator because I want people to understand their values and what they really do. To people that don't understand or really have any idea what fashion is about they don't know what is a fashion show coordinator. But at the same time, I got my own brand, Show Boss. Because we show people what they want to see. We give them what they ask for. “Brands don’t just arrive out of nowhere. They are the product of a company ‘vision’” (More Than a Name, Davis, 43) Like I mention in the past, we want to give the designers and whoever comes to the fashion show to be surprise and to know that we really work hard to make this who fashion show works and everyone put their efforts in it to present it to everyone. But most of all, we want to help people to understand what we do and knowing what we can help them in the fashion industry. 
As Show Boss, we love having fun because like I said, it's like a candy store. You can never get sick trying different kind of candy and every time you get them they are in different package and different shapes, size and colors. Isn't that an amazing thing ?   “This is where branding happens: it is the dialogue that helps create and sustain a relationship between the organization and its audience. And good branding, according to the experts, must engage” (More Than a Name, Davis, 27).

Post 6 Statement of Specialty

6. Weave the items on all your lists into a statement of your specialty. What are you particularly gifted at delivering? 

 


I would say growing up from two different culture background, it makes me knowing and understand people more. And when coming to fashion, it's just I could know so much style from different places around the world. Everyone have that one gifted thing, sometimes it doesn't mean anything to other people but to them it does. “In design terms, simplicity has an elegance that is modern and contemporary. It is also different and so, for now, makes the brand stand out” (More Than a Name, Davis, 132).
  And as for me of course, that with the talent I have with fashion, I would love to learn from others and gain much more experience with others and also give them what I know and share with them my knowledge.
 

Post 5 Top Five Talents

5. From your hopefully long list of talents and qualities, choose the top five, the ones you do best and enjoy doing the most. 
From all my list of talents and qualities, my top five would be first, giving the best effort. The reason why I say this is because when people to give their best effort it doesn't take them anywhere. I always try my hardest to understand everything. I constantly think about the things I've learned or read. Especially towards fashion. Second, I can be able to communicate with people easily. I guess it was because my parents where always busy when I was little so I was always taught to be independent and do most things by myself. But this is a good thing. I love to communicate with people. I've learned to socialize with people from different social classes level and I understand them pretty well. The way of me talking to people might be different and some people might not be found of it but I would have to say my culture made me that why and it's a gift. “For many brands today, service is the key differentiator” (More Than a Name, Davis, 138). Third, confident. I have confident no matter where I go. It's not proud but confident and humble. I try to give people good impression and show them that I am able to handle situations and challenges. Fourth, open-mined. I came from a family with two extremely different culture background and I've learned to be open-mined and also I've traveled a lot to different places so I've learned and meet many different people from different countries. It's amazing actually. And with this, I can easily communicate with people. To me, being open-minded is more likely to make people like you. Because you don't really judge anything. You accept, you listen and you just automatically learn from each other. It's not always about being right or wrong or stubborn. And like I said, this is very important to be in the fashion industry. You need to be open minded to put your brand out there. The last, which is my favorite and that is being honest and straight forward. I think this doesn't have to be a critical thing. It's being honest with people and tell them the truth. Which you won't bring no problems and have no problems with anyone. And most of all is that people would trust you and know that you are a reliable person.

Post 4 Talents

4. Identify your talents. What have you always been recognized for (particularly as a kid)? What do you do better than most other people? What skills do people seem to notice in you? 
 As a kid I was always recognized as a really talented kid with art. I'm not particular genius at it but I was always good with art, music, cooking and making cards stuff like that. I always taught myself I need to be strong no matter how struggle the situation was/is I need to strive my hardest and make it through. 
A lot of people recognized me as a open-minded person and out-going person. I enjoy spending time with other people and understand them better. I enjoy talking to people and learn/experience different social class level. “Brands that provide enjoyment will stand out in the future. It is a differentiators and a way to get noticed” (More Than a Name, Davis, 136) After all, although I am a open-minded person but I always remind myself to be aware and alert everything I do. And most important of all, I need to show respect to others. I like how the quote says, brands that provide enjoyment will stand out in the future ! This is like having a open-mind and just enjoy




Post 3 Passions

3. Identify your passions. What things or ideas do you love? 

People have different thinking for "passion". Anyone could be passionate about anything in this world. The strongest passion of mine is to treat people kindness. Everyday I see and meet different people from school and out of school. I felt that the reason why treating people with kindness is my passion is because I want to see people happy and have a smile on their face. That's why wherever I go and whoever I meet in my life, I always remind myself to treat them with kindness whither they will treat me and see me the same or not. The most important is to show yourself first and this is like branding. You show your brand to people with kindness. You want people to love you style, designs and so on. I think it's kind of the same. Showing kindness is like having a smooth good meeting with the staffs and crew and then have a great fashion show. “This is where branding happens: it is the dialogue that helps create and sustain a relationship between the organization and its audience. And good branding, according to the experts, must engage” (More Than a Name, Melissa Davis, 27).



My other passion, of course, FASHION. I never thought I would be all into fashion. Growing up I am always that one person in the family who dress different and always wanting to buy new clothes or go to the mall every weekend. It is crazy how I come to a conclusion knowing what my passions are and knowing how they can be related to my major and my career. I love fashion and I really do. Although this field is a very big range and it is all over the globe and most of all, it is competitive, I will survive because THIS IS MY PASSION. I want to know everything about fashion, the latest season, the newest color for this winter and so on. 




The fashion world is just like a big huge candy store. You can find different kinds of amazing candies from different countries and try them. The best thing is there are thousands of different colors of them. It's just amazing to be in the world of fashion and really study about it. It's the 21st century, people can't live without fashion ! Fashion is everything. If you really take time and look into it, fashion NEVER falls, it continues to rise. Each day, each second, fashion show stylist, designers and other people in the fashion industry are thinking of the best nest season style that would blow people's mind or a smooth leather bag from the designers. 

Post 2 Core Values

2. Identify your core values. What really matters to you?




Fashion shows have core values ? or any values at all ? YES or course. I wouldn't put fashion show as a brand but we must remember while fashion show coordinator presenting a entire fashion show they are working with brands. So meaning, each brand have different values and a coordinator's job is to know these values or else how would you be able to create better fashion shows and work with greater designers ?  “Brand style comes from the core – that is, the values of the brand. Brand values are the belief systems behind the brand. They are usually described as succinct adjectives that are often associated with archetypal characteristics: fun, rebellious, winning or inventive, for example”(More Than a Name, Davis, 82). 


Values are important ! It builds a great relationship between people which of course this including you consumers. “Branding is important because of its relationship and impact on the world we live in. Brands affect people’s lives simply because they are part of our daily choices and decisions” (More Than a Name, Davis, 32). A coordinator doesn't have to be 100% agree with different values brand. But it is important for a fashion show coordinator to respect other brands values.



The best thing a fashion show coordinator can do is to fully satisfied the designers taste. It's like you go into a store a buy some clothes, the sales would make sure you have a good service in their store and make sure you come back next time ! “Brands start with a great idea that tells a good story” (More Than a Name, Davis, 78). A fashion show coordinator is the same, we make sure our customers are satisfied but most of all is to gain great experience with those amazing designers. 
In the end, core values are important. Each designers or designs has its own taste. Our job is to make sure we handle and create an amazing fashion shows that stunt and would make people unforgettable.

Post 1 Primary "Product"

1. Identify the primary "product" (service, resource, special ability, etc.) you have to offer others. 
 



Wondering that one person who handles the whole entire fashion show ? And make sure the stylist doesn't messed up models clothes ? Reading through all those fashion magazines and wondering how all those amazing and glamorous fashion show all turns out so great and perfect ? I understand it's a whole big team working together but I ask myself all the time "WHO IS THAT PERSON?"  perhaps "THE BOSS" character person ? It's not easy to be THAT ONE PERSON so I did some research before I even started this Major. My research is not just for me but for people whoever that I'll be working with one time. I'll be fully to be able to answer all sorts of questions and handle a entire fashion show. “Brands offer a set of values, a vision and an attitude” (More Than a Name, Davis, 27). And my attitude is to comprehend this area. 

You might think, "How can fashion show coordinator be a product?" It's simple ! Fashion = Stylist = Clothes = Designers ! So when you really get to know the area of "DESIGNERS" that's when you really know your actual product but still fashion show coordinator is a product because I need to know how can I put myself out there and perform the best of me to my crew and all the people who attend the fashion show.  “Basically, a product (or service) is the thing that you buy and use. The brand is the promise of something. That something is intangible; it could be a guarantee of quality, a sense of prestige, or of heritage” (More Than a Name, Davis, 12).
 
 I would like to take it further than that, I would explain as a coordinator to this field is not just dealing with their consumer or fans more over that fashion media but EVERYONE that is going to attend the show. You present models with designers clothes on to your audiences but there's always going to be a critical judgment or positive “The relationship between the brand and the consumer is two-way – what the consumer thinks of the brand matters as much as how the brand projects itself to the consumer. This two-way interaction is at the heart of managing the brand perception” (More Than a Name, Davis, 27)






Fashion show coordinator is more than just a coordinator. We understand of how to handle a fashion show and understand how to interact with people in this field, no matter if it's the media, designers, models, stylist, photographer and so on. Every field is extremely different in the fashion industry but at the end everyone comes together and build up one amazing unforgettable fashion shows. Although each brand compete with each other all times but we all enjoy all sorts of designs and fashion shows from different designers. “Brands today represent more than a product, service or brand identity (the name and logo, design and voice of the brand). A brand is synonymous with the business and the style behind the product or service; it encompasses the people working for the company and a philosophy and spirit that sustain it” (More Than a Name, Davis, 27). From time to time people choose and compare but personally to me, it's a way of the fashion industry improves themselves and become better and make greater legend in the fashion world. “Brands also offer a differentiating factor that makes it easier to choose between the many competing product variants” (More Than a Name, Davis, 12).

Wednesday, September 11, 2013

Week 10 EOC Tootsie - My Dream Job

Dream Job

National Advertising Sales - Beauty, Fashion / Lifestyles

About the Job

Account Executives needed

NYC - National Sales - Media Advertising- Fashion, Luxury, Retail (must be from media sales) Base to $80K @​ plan $130K

NJ National Agency Advertising & Local Sales - Media & Digital Base $60K @​ plan $125K

NY  SEO & SEM Manager - Must have advanced sales in SEO and SEM Base $70K @​ plan $105K

NYC LI & Westchester, North NJ, Brooklyn, Queens, NYC and Staten Island
Media Sales - Print, Cable, Digital, SEO /​ SEM

Base to $45K @​ plan 80K
Driven.​ Performance.​ Leader.​ Vision.​ Integrity: An exciting time for a New Career

Openings in NJ North and Central, NYC, Staten Island, Bronx, Brooklyn, Queens and Long Island

(All offer salary+​ commissions+​ bonus)!
High Renewals, Increase and New Business %​

RESPONSIBILITIES
Market some of the best media and digital products via outside sales and target small to medium sized businesses to offer them an entire suite of products and services.​ Seeking energetic, ambitious, and career oriented sales representatives motivated to earn income based on performance and enjoy and thrive on an uncapped compensation.​

OFFERING:
  • ALL are offering a SOLID Base salary guaranteed +​ uncapped commission plan
  • Unlimited commissions
  • Benefits, Retirement, Tuition reimbursement
  • Incentive trips/​Recognition Programs, Paid Vacations and Holiday
  • Career Advancement
  • An intensive, fully paid, sales training curriculum
  • An established customerbase including new and existing prospects
  • On-going career feedback/​promotions and a great working environment

Requirements:
  • College degree
  • 1+​-15 years sales experience (see above)
  • Oral and written communication skills, w/​attention to detail


RESUMES TO:
National Recruitment Team

Direct Sales Recruiting, LLC, (DSR) a National
Recruitment organization is partnering with Clients to bring qualified candidates a career and a future.​ DSR offers over 70 yrs combined Sales and Recruiting Experience.​

DSR, LLC is an Equal Opportunity Employer and is committed to hiring and supporting a diverse workforce.​ A M/​F/​D/​V


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